About JoJo

I am a strategic, digital marketer with a proven track record of elevating brand equity, scaling communications engines, and maximizing audiences and engagement. How? By employing metrics-driven marketing, crafting cross-cutting messaging, curating engaging and culturally-relevant content, staying abreast of pop culture and the latest trends, implementing cohesive brand strategy, leveraging influencer marketing, and creating and executing bold and innovative integrated marketing campaigns.

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As a data-driven, relentless problem solver, I thrive on creating compelling, multi-channel marketing strategies to exceed organizational goals and expand marketing footprints. I approach my work with curiosity and care, bring an inventive mindset to everything I do, and leave no small detail unattended. I am fervently committed to creativity, storytelling, and making an impact; this zeitgeist permeates my work. 
I derive great joy from continuously learning, thinking outside the box (in the ever-changing digital space), and creating kickass content that builds audiences and sparks engagement. 

I am a passionate caregiver champion and brain-health + mental-health advocate who still finds the most joy when I'm dancing or helping others, specifically the aging population. I dream of a world where intersectional social impact, anti-racism, and sustainability are at the forefront of all brand and marketing strategies.


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If there is anything you should remember about me it is that wordsmithing is my jam, boiled peanuts are my weakness, and I am viscerally confident in the saying: “Life begins at the end of your comfort zone.”

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Meyers Briggs: ENFP
Enneagram: Type 2, wing 3 + Type 7, wing 8
VIA Character Strengths: Love, Love of Learning, Hope, Humor, Creativity